Helping educators create and grow brands to promote a product or idea they want to share with others to better education. Tips, tricks, and resources for educators creating content and/or launching side hustles to share their passions.
Build it the simple way
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EDUcreator Club Newsletter
Helping educators create and grow brands to promote a product or idea they want to share with others to better education. Tips, tricks, and resources for educators creating content and/or launching side hustles to share their passions.
Hey Reader, Marketing is getting quieter. We're already in the shift, but it's going to continue shifting away from "hype" and pressure-selling and persuading people to buy. Whether sales gurus like it or not, it's happening. People are tired. We're ALL tired. Your potential customers, specifically, are tired of countdown timers, "last chance" emails that come every week, and feeling forced into purchasing decisions before they're fully ready to buy. People don't want to be tricked, duper,...
Hey Reader, Here’s something interesting I came across recently:People value things more the moment they feel like they own them. This isn’t just marketing fluff. It’s a psychology principle (it’s called the “Endowment Effect”) that can actually help you make your offers and lead magnets feel more valuable, even before someone pays for them. Here’s what it means for your business: If your audience feels your free resource is already theirs, they’ll treat it differently. If your paid offer...
Hey Reader, You’ve got something built. Amazing. Now what? Let’s launch it without overthinking or overcomplicating. Here’s a simple 3-step launch plan that works: Step 1: Tell the people who already trust you No ads. No affiliates. No funnels. Just talk to your current audience. Start with: Your email list Your social media following Your community or DMs Example: “Just launched something new I’m really proud of—made to help [your audience] with [their problem]. If that’s you, check it out.”...