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Helping educators create and grow brands to promote a product or idea they want to share with others to better education. Tips, tricks, and resources for educators creating content and/or launching side hustles to share their passions.
Hey Reader, You've probably heard of an MVP or "Minimum Viable Product." This is essentially the simplest version of your product, offer, or service. We usually discuss an MVP when we're talking about launching a new product and dealing with perfectionism or procrastination. It's about getting it out there, in its simplest form, so you can test it and get feedback from your audience, and then go improve it. So that's your MVP. I want to talk about your MVW. Your Minimum Viable Week. If you're...
Hey Reader, Most entrepreneurs I know have a lot of ideas. Like...a LOT. And yes, by "most entrepreneurs I know" I most certainly mean me included. The reality is, we all have a lot of ideas. Otherwise, we'd likely not being doing what we do. You probably have your ideas in something like a Google Doc, a notes app, a Trello board, or in a physical notebook somewhere. We all have our place (or places) we put all those ideas. And that space is likely filled with course ideas, lead magnet ides,...
Hey Reader, I recently came across an idea called The Coffee Shop Test. The original idea, from what I can find, comes from Lawrence Bernstein in a post on LinkedIn. I'll link it below. His post was about public speaking, but as I was reading it, I couldn't stop thinking about how perfectly it applies to building a business. So, I want you to imagine something. You're sitting at a coffee shop with an old friend you haven't seen in a few years. You're catching up and eventually they ask: "So,...