Hey Reader,

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Ok, so it's not my normal sending day. Usually, I pop in your inbox on Thursdays. But Thursday is Christmas, so I wanted to get this one out before I take a few days off.

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I wanted to send this one ASAP because I think it's important.

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You don’t need a giant audience to create a digital product.

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But you do need to know someone actually wants it.

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Otherwise, you’re just guessing.

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Before you build a single slide, page, or template, you need to validate your idea.

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Here are 3 simple ways to do this:

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1. Ask your audience

Post a question on Instagram, in your newsletter, or in a Facebook group: “If I created a [Your product idea], would that be helpful?”

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Give options for how it might be formatted, priced, etc. See what gets attention. Watch for responses and don't be afraid to slide into the DMs of people who comment. Ask follow up questions. You can offer to share it with them before anyone else, in return for their feedback.

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2. Watch for patterns

Scroll your inbox, your DMs, Facebook and LinkedIn groups, popular blog articles, etc.

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What are people asking you about? What are they asking others about? Which questions do you (or others) seem to be answering over and over?

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Does your product idea help answer those questions? That's validation.

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3. Pre-sell it

Want real validation? Try selling it before it’s done. Make a simple sales page. Offer a discount for “early access.” Even 3-5 buyers proves it’s worth building.

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(Note: the goal is not to get 100 sales before you create it. The goal is to stop wasting time building stuff nobody asked for.)

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Start with a small audience. Ask questions. Sell before you scale.

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You don’t need permission to build something, but you should have proof it's needed.

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Have an idea you’re considering? Hit reply and let me know. Or grab some time and we can work together to shape the validation plan.

~ Jeff I appreciate you. Jeff Gargas COO / Co-Founder, Teach Better Team ​​​​​ P.S. When you're ready, here's how I can help: 🤝 Need accountability and 1-on-1 coaching? Let's connect and see if there's a fit. Click here to book a free 30-minute call.​ 💚 Looking for support, collaboration, and exclusive resources? Join the EDUpreneur Community. Click here to join today.​

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Did you get to here?

I wanted to test something out this week. If you've read down to here and notice that a few things are missing, I'd love to know.

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Hit 'reply' and let me know what part you wish would have been here:

• What I'm Listening To
• Things to Check Out
• Content Creation Idea

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